Earthtones: Green. Blue. Brown.
Paint Color Trends Draw Eco-Friendly Inspiration from Nature

Today’s versatile palettes encompass colors inspired by the earth, sea and sky along with metallics and brights to add “pop” and excitement. And while these colors have steadily gained popularity in recent years, homeowners are taking this trend a step further by extending it to the type of paint they choose. Environmentally friendly low-VOC paints are becoming the popular choice for a variety of reasons, most notably because they lack odor. These paints are formulated to meet modern indoor air quality standards. Because of this, the room can be put back into use almost immediately after being painted. In addition, since they are not considered hazardous waste, consumers can take pride in knowing that they are not harming the environment when disposing of any leftover paints.

This nature-inspired trend lends itself particularly well to designing multiple color schemes, with a nod toward how colors naturally fit together. For example, by combining pale beige with a brighter, true blue recreates the look of earth and sky. On the other hand, create the appearance of a sun-dappled forest by complementing a muted green wall color with burnished gold metallic trim.

Nature has already provided the most inspirational color schemes. With a little help from modern technology, it’s now easier than ever to create a home that does more than look good, it’s good for the environment.

Happy Painting,


Debbie Zimmer, Editor
dzimmer@rohmhaas.com

Accent on Nature

True Blue
Blue, in all its tints and hues, has long been a favorite. In previous seasons’ trends, it has mostly been confined to the bedroom and bath. But since blue is so prevalent in nature, it is now one of the important colors in home décor. The latest clear, true blues are being used through the house, both as an accent color and as a color scheme anchor.

Blue’s popularity is extending to other colors as well, particularly with the emerging popularity of blue-based greens. The most modern greens take their inspiration from moss, pine and the lush vegetation of the rainforest.

Down to Earth
Deep, dark chocolate brown, a popular color in recent season, will continue to factor into the earth tone palette. However, lighter tints such as beige, tan and other desert-toned hues offer a fresher take on the trend. They are an especially good choice for those that are color-shy and ideally suited to pair with a bright-colored accent wall or metallic trim.