Color Trends 2008
Individual Flavor Influences Paint Color Trends

Runways and driveways have long been the inspirational source for home furnishings and decorating color choices. However, consumers’ increasing color confidence and personal style makes any color fashionable for 2008. From glass-like blues, botanical greens, dramatic black and white and whisper soft pink, color directions will drive towards individual self-expression, glamorous living experiences or an increasing awareness of important environmental causes.

No matter which hue or palette attracts attention, consumers continue to have an increased appreciation for paint quality and value. And, why not? It is a personal choice for a personal space—home.

Happy Painting,


Debbie Zimmer, Editor
dzimmer@rohmhaas.com

“Go Green”
Green may just become the newest “neutral” color. Used as a subtle backdrop to reflect an enhanced eco-consciousness, green will be representative of the growing environmental movement. Mid-tone hues of fern, palm, pine and sage will be used on their own or coupled with clear blue or aqua to create a living space that conjures up a sense of outdoor-friendly living. Sandy tans and warm browns can be intermingled to complete that earthy and eco-friendly feel.

While suitable for all areas of the home, these combinations are an especially good choice for bathrooms, kitchens and family living spaces.

“Sophisticated Elegance”
Gaining popularity in 2008, black and white paint hues will enhance opulent living spaces that are filled with accessories, crystal lighting, mirrors and rich fabrics. Metallics and high sheen finishes along with rich textures benefit from the sophistication of this striking palette. For an unexpected color punch, add cause related hues such as dramatic red or maintain the room’s classic undertones with subtle pink or taupe. Dramatic and sophisticated, black and white becomes the backdrop for today’s glamorous spaces.

Master bedroom suites and living rooms are only two of the spaces that can benefit from sophisticated elegance.

“Crewel Colors”
Many consumers continue to strive for simplicity in their technology overloaded, hectic lifestyles and seek a return to a gentler way of life. The crewel color palette reflects consumers returning interest in crafts, home cooking and family focused activities. Like a rich and color filled needlepoint pattern, these hues add a soulful and personalized feel to any space. Handcrafted items create a sense of stability and security and these warm, creamy rich colors will do the same in your space. Rich cranberry reds, warm browns, along with pumpkin orange help to create a nurturing and caring environment. Mix in deep-toned blue and the tapestry is complete.

Crewel colors remain an excellent choice for kitchen or dining areas and can be warming, like a knitted afghan, in family spaces.

Click here to listen to the Color Trends 2008 Podcast.