The Rohm and Haas Paint Quality Institute was formed by Rohm and Haas Company in 1989 to educate homeowners on the advantages of using quality paints on their homes.

Since 1953, Rohm and Haas has been one of the leading raw material suppliers of acrylic binders to paint manufacturers. Binder systems actually hold paint together and help account for its durability, adhesion, and color retention characteristics.

Studies performed by The Paint Quality Institute show a desire on the part of homeowners to become more knowledgeable on the benefits of quality paint.

By using a quality paint, homeowners will get the best value for only a few dollars more. Quality acrylic latex paint lasts longer since it provides better adhesion, durability, color retention, and appearance.

The Paint Quality Institute's goal is to educate homeowners on the virtues of quality paint through the dissemination of pertinent information viw newspaper and magazine articles, the national network of home economists, advertising, and instructional literature.

Using the company's extensive technical expertise and modern research facilities as cornerstones, The paint Quality Institute provides the homeowner with valuable information on how and why to purchase quality paint.