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Fresh coat of paint can help sell home

If you are about to put your house on the market, consider sprucing it up with a fresh coat of paint before putting up the "For Sale" sign. This relatively inexpensive investment will enhance your home's "curb appeal," its first impression on a prospective buyer. And real estate professionals agree that a good first impression is critically important when selling any home.

According to the Paint Quality Institute, a quality paint job imparts the kind of well maintained appearance to a home that gives it a distinct selling advantage. Consider, too, that a better looking house usually brings a higher sale price. As a result, when selling your home, repainting is really more like an investment than an expense.

You may choose to hire a painting contractor, or to paint the house yourself. Regardless of who does the work, however, it is crucial to do the painting in a way that will have high perceived value to prospective buyers. To that end, here are some tips:

Use a top quality paint ? then promote the completion date and quality of the job in the sales literature and ads for your home. A recently applied, high quality acrylic latex paint, for example, can last 10 years or more compared to three or four years for ordinary paints. That translates into many years of freedom from maintenance for prospective buyers, a very attractive inducement.

When selecting a color, be conservative. White and neutral colors are often the safest choices, since they will appeal to the greatest number of prospective buyers. Remember, when selling your home, your goal is to create a "wide net" for interested prospects, and not to create the most striking paint scheme in your neighborhood.

Don't stop with the siding -- paint doors, trim and window frames, too. Freshly painted details like these will not only contribute to the home's well-maintained appearance, but when tastefully done, they can add valuable character as well.

Include quality surface preparation in the work. This will produce the best appearance, and add to the life-expectancy of the paint job.

Finish painting before putting the home on the market. It is always best to avoid the appearance that the painting is being done just to command a higher selling price... even if that is the case.

And don't think this sales advice applies only to houses made of wood. Homes with aluminum siding, vinyl siding or brick can also be successfully painted. In fact, a coat of flat (rather than satin or semi-gloss) paint on aluminum siding will even help conceal minor dents and other surface imperfections on the home's exterior.

So, if you are thinking about selling your home, don't throw away your paint brush. Picking it up might just be the best thing you can do.

For more information on paints and painting, visit the Paint Quality Institute's Web site at www.paintquality.com.

 

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